Your website knows every visitor. Your store does not know any of them.
Aurex Vision
Website-style analytics for a physical store: footfall, paths, dwell time and zone conversion, plus screens that change with the room.
For business owners and leadership
What is Aurex Vision?
Aurex Vision brings website-style analytics into a physical store: how many people came in, where they went, how long they stayed, and which screens and shelves turned attention into sales. It also runs the screens, so what they show can change with who is in the room.
It is built on proven partner technology and delivered, installed and run by Aurex, with our reporting on top. It works with the cameras and screens you already have, or with a small kit we install.
What Aurex Vision does
Know who walks in
Visitors are counted in real time at the entrance, with their path through the store, dwell time and an estimated age range and gender. Each visitor is followed by an anonymous ID, never by name.
See which zones sell
A live map of the floor shows which zones pull people in, where they stop and where they leave. Compare conversion by zone and move stock, staff and promotions to where the attention is.
Screens that change with the room
Your in-store screens show content chosen for the time, the day and the people in front of them, managed from one place and kept up to date without touching the screen.
Sell your screen time
Brands you stock can buy time on your screens, and the report shows them how many people saw each ad. Your screens stop being a cost and start paying for themselves.
Start with one kit
A camera and a compact box at the entrance give you visitor counts from day one. Add zones, checkout conversion and screens when you are ready, on the same system.
In numbers
See your store the way you see your website
Book a store walkthroughAsked before
Do I need new cameras?
Not always. Vision can work with suitable cameras you already have; where it cannot, we install a small kit at the entrance and the zones you want to measure.
Is it legal to analyse visitors?
Vision measures anonymous patterns, not identities, and we set it up with the notices your market requires. We walk through privacy with you before anything is switched on.
What does a report look like?
The same as our marketing reports: footfall, conversion and revenue by day, zone and campaign, in plain language, with what changed and what to do next.
Can it connect to my sales system?
Yes. Conversion is measured against your point-of-sale data, and the raw numbers can be sent to your own reporting tools.
Who is it for?
Retail stores, showrooms, clinics and malls: anywhere people walk in and you want to know what happened between the door and the till.
Is this your own technology?
The vision engine comes from a specialist partner we work with. Aurex sells it, installs it, connects it to your systems and runs the reporting.